What is Scroll Triggered Animation & How To Use Scroll Sequence?
Website scrolling often gets boring for frequent visitors. However, scroll triggered animations can not only enhance the user experience of your website but also strengthen your website’s professional outlook. Scroll-triggered animation is a great way to bring website elements like text, graphics, photos, and video to life as you scroll down a page. Scroll animations are more likely to capture a user’s attention, making websites appear more dynamic and interesting.
Why is Scroll Trigger Animation Important?
Our eyes are naturally drawn to movement. Scroll-triggered animation directs user attention to specific sections of a web page, emphasising the key areas that you want your audience to see and the order in which those areas should be seen.
Using scroll triggered animation in WordPress can be an effective way to highlight a call to action, a special offer, infographics, the next step in a process, tell a story, and more. It helps to make call to action appear natural for the user to gravitate towards these sections of the page, reducing the likelihood of them becoming lost. Increasing user engagement and providing a more active experience means higher conversion rates, but more on that later.
Here’s a nice video of how the scroll trigger animation looks in WordPress:
Benefits of Scroll Triggered Animations
Using Scroll triggered animations in WordPress offer various benefits, including two most important advantages:
Better User Experience
Scroll animations are great for ditching the boring, old webpage scrolling. Since retaining visitors on a website is a challenge, you need to interact with the visitors right from the beginning. Scroll animations engage the visitors and enhance site experience. The average bounce rate for most websites lies between 26% to 70%. Thus, engaging the users helps in reducing bounce rate as these animations make the visitors stick to your website.
Ideal for Storytelling websites
If your website adopts a storytelling approach, scroll triggered animations are an excellent way to enhance the visitor website journey. With every scroll, a new visual is presented to the visitor. Thus, all visuals align to present the complete brand story, while creating a wholesome user experience for the visitors. If you’re a blogger then scroll triggered animation is a must for you.
Types of Scroll Trigger Animation
Scroll-triggered animation has three broad categories:
- Moving foreground and background — this is referred to as ‘parallax’ scroll animation.
- Elements animate when they come into view on the screen.
- Scroll triggered video.
Parallax scroll animation can give your website a sense of scale. Backgrounds scroll at varying rates and/or in varying directions. The use of multiple backgrounds can create the illusion of depth.
When page elements appear, they animate such as sliding text, self-filling graphs, exploded views, and so on.
A more visually appealing technique is scroll-controlled video. Editors create a video animation that allows the user to control how the video progresses as they scroll.
Scroll to Animate Effects
Icons & Graphics
One of the most common items to animate is in-page graphics. Because graphics are primarily used for visual effects, the addition of animation heightens the UI of the website.
When a user scrolls into view, the most common animation style is to reveal icons. This usually happens only once, and the icons remain in place until the page is refreshed. Visit Upturn’s website to see this effect in action.
Another fantastic example is Pedro Landaverde’s portfolio. As CSS backgrounds, the header section employs SVGs written in base64. Each gear will animate as you scroll down the page, as if it were turning inside a larger machine.
These animation styles are extremely useful for presenting any idea or mapping out the strategy of your online business and disseminating it to the public. These animation styles serve the purpose of simplifying the site’s complex and irrational details.
Parallax Motion on a Track
Another type of scrolling animation is known as parallax motion. Although this is a broad term, parallax layouts heavily rely on scrolling to animate page content.
The use of parallax motion layout is used to tell a story. The content is the focus, but it is presented in an infographic format. The layout contains numerous icons and background effects. Most notably, you’ll notice that one section of the layout remains “fixed” as you scroll.
A great example is Snow Fall: The Avalanche at Tunnel Creek from the New York Times.
Source: Snow Fall: The Avalanche at Tunnel Creek
Another good example of parallax motion on track is the Make Your Money Matter website which smartly makes a dry topic very interactive.
Source: Make Your Money Matter
Because it conveys a relationship between different areas on the page, this technique is very popular with parallax design. All of the parallax effects are fixed to a track that can be accessed via the scrollbar. If you scroll back up the page, you’ll notice that the animations reverse.
This animation effect gives users a one-of-a-kind experience by revealing and concealing various objects and details as they scroll in reverse.
Morphing Page Elements
Outside of very abstract websites, complex animations are rarely seen. These layouts are frequently more experimental, making them ideal for experimenting with crazy animations and pushing the limits of browser support.
Morphing elements are based on simple concepts. Shapes and colours are manipulated to produce a one-of-a-kind effect. The Fillet homepage, for example, divides content and switches between high-contrast areas. There are animation effects all over the place, which can be useful for an online store, a website for teaching children, a cooperative website, and other similar niches.
Transformational Page Sections
Abstract animated scroll effects could be used as page transitions if they were used properly. Consider the various parallax layouts that necessitate the use of animated blocks to transition between content sections.
Custom animations are excellent for transforming sections of a page. Again, this is a “out there” idea that may not work for every type of website. A little goes a long way, but you can get away with a lot more if you’re designing a fully-parallax layout.
Beagle is a newly proposed program with an interesting landing page. It has the appearance of a parallax design with crazy abstract animations. Everything scrolls, but the animations aren’t linked to actual mouse wheel scroll notches.
How to Add an Animation to a Scroll in WordPress?
Step 1: Choose Scrollsequence – Cinematic Scroll Image Animation Plugin:
- Visit the Plugins Page on Your WordPress Dashboard
- Type Scroll Scrollsequence – Cinematic Scroll Image Animation Plugin in the Search Box and View Results
- Choose the Scrollsequence – Cinematic Scroll Image Animation Plugin
- Or you can download Scrollsequence Plugin directly from their website.
Step 2: Install Animation Plugin:
- Once you have selected Scrollsequence – Cinematic Scroll Image Animation Plugin, click on download and install button.
- Activate the plugin when it is finished installing.
Step 2: Configure Animation Plugin:
Scrollsequence makes it possible for you to add scroll triggered animation in WordPress. Mostly like other scroll triggered animation plugins, Scrollsequence – cinematic scroll image animation plugin offers you complete access to configuration settings. You can adjust the scroll animation duration, animation effects and animation type from the available settings. The Scrollsequence plugin lets you add striking video scroll animations to make your website experience fun and interactive for visitors.
See Cyberpunk Scrollsequence – Cinematic Scroll Image Animation Plugin in Action!
Scrollsequence has both free as well as a premium version. They are offering a chrsitmas and new year sale discounts.
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Conclusion
Various high-tech blogs, portfolios and product pages consider using animation designs. They are appealing, and they increase the likelihood that viewers will be inspired. You can imagine any animation design and then create it using the tutorials listed above.
If you’ve any queries, ask us in the comment section below.
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