How to Embed Video in WordPress

According to research done by One Day, what we found is that video content is generally more engaging than text-based content. So, embedding videos in WordPress websites makes the content visuals appealing, engaging, and easier to follow, especially for tutorials and complex topics.

You can also easily embed video in WordPress from platforms like YouTube, Dailymotion, Facebook, Instagram, and many more. WordPress comes with built-in features to add videos to posts and pages. In this blog, we’ll cover a detailed guide on how to embed video in WordPress posts, pages, and sidebars so that we can break up your text and make your content more engaging.

Benefits of Embedding Video in WordPress 

Video increases the quality of your content and brings value to your website. The benefits of embedding video are given as follows:

• Drive more traffic to your website.
• It helps to increase the Google rank of your website.
• It helps your website get more visibility.
• Improves user experience.
• It helps to get more sharing on social media.

If you are using a shared hosting plan, we strongly recommend you use the third-party service for videos. Since storing video directly on your website occupies larger resources and can result in a website crash. Apart from that, you’ll also lose possible traffic from video streaming sites like YouTube.

Embed Video in WordPress Using Gutenberg Block

Before we start, go to the site and grab the URL of the video that you want to embed. You don’t need any plugins to add videos in WordPress. In fact, the process of embedding video in a post is similar to adding images in WordPress. Follow this process to insert video in posts and pages.

• Navigate to Posts>>All Posts. 
• Open the existing post or create a new one.
• Click on the plus (+) icon located on the left-hand side. Then search Video Block and click on it.

• Next, hit the Insert from URL button as shown in the image below.
• Then, paste the URL of the YouTube video in the content area and hit the apply button.

• Finally, add a caption and align the video. Then click on the publish button.

In order to see the video in action, hit the preview button located on the right-hand side.

Embed Video in Sidebar Widgets

You can also embed video in the WordPress sidebar.

• Navigate to Appearance>>Widgets.
• Next, drag and drop the video widget to the sidebar.

• Then, enter the widget title and click on the add video.
• Next, directly upload a video or select it from the media library.
• If you are planning to add video from YouTube, then choose Insert from the URL link present on the left side.

• Copy-paste the URL of the YouTube video in the box and click on the add to widget button.
• At last, save it to implement the changes.

That’s it! That’s all you need to learn about how to embed video in WordPress.

Final Thoughts 

When you embed video, you not only increase user engagement, but it also impacts the resulting higher conversion rates. Similarly, as you can find different options available for embedding videos in WordPress, use it to make your content more engaging that brings better user engagement. Now that you have learned one of them, go give it a try! I hope you will be able to provide more information through video in your post.